Plan B and C

Cookie Policy

A plain-English explanation of the cookies and similar tools used on planbandc.com, why we use them, and how you can control them.

Last updated: October 25, 2026

Manage Cookie Preferences Read Our Privacy Policy

Plan B and C, Inc. (“Plan B and C,” “we,” “us,” or “our”) is a business based on Cape Cod, Massachusetts. This Cookie Policy explains how our website, planbandc.com, uses cookies and similar technologies.

We keep this short and practical. We use a small number of tools to understand how visitors use the site, to offer live chat, and to show our Better Business Bureau accreditation. We do not use advertising or social media tracking pixels on this website.

This page should be read together with our Privacy Policy, which explains more about the information we collect and how we use it.

What Cookies Are

Cookies are small text files that a website saves in your browser when you visit. They help a site remember things, such as your preferences, and help website owners understand how their site is being used.

Some websites also use similar technologies, such as small scripts, pixels, or browser storage, that work in a similar way. In this policy, we refer to all of these as “cookies.”

First-party cookies are set by planbandc.com.
Third-party cookies are set by another company whose service runs on our site, such as Google or Zoho.
Session cookies are deleted when you close your browser; persistent cookies stay until they expire or you delete them.

Cookies and Tools We Use

The table below lists the cookies and tools currently used on this website, what they do, and how long they last where that is known. Third-party providers may change their cookie names or durations from time to time.

Name / Provider	Purpose	Duration
Necessary
cmplz_* Plan B and C (Complianz consent tool)	Remembers your cookie choices so we can honor them on future visits.	365 days
wp-settings-, wordpress_logged_in_ Plan B and C (WordPress)	Keeps site administrators signed in and remembers their dashboard settings. Only set for people who log in to manage the website; ordinary visitors do not receive these.	Session, or longer if “Remember Me” is used
Analytics / Statistics
_ga Google Analytics 4 (Google)	Distinguishes one visitor from another so we can count visits and see, in aggregate, how people use the site.	2 years
_ga_* Google Analytics 4 (Google)	Keeps track of the current browsing session for Google Analytics reporting.	1 year
Jetpack / WordPress.com Stats Automattic (stats.wp.com)	Counts page views and provides simple, aggregated site traffic statistics.	Set by the provider; may vary
Zoho PageSense Zoho (cdn.pagesense.io)	Helps us understand how visitors interact with our pages (for example, which content is used) so we can improve the site.	Set by the provider; may vary
Functional / Third-Party Features
Zoho SalesIQ Zoho (salesiq.zohopublic.com)	Runs the live chat widget so you can message us, and remembers your chat session.	Set by the provider; may vary
BBB Accredited Business seal Better Business Bureau (seal-boston.bbb.org)	Displays and verifies our BBB accreditation seal. The seal loads from BBB’s servers, which may receive standard technical information such as your IP address and browser type.	Set by the provider; may vary

We do not use YouTube embeds, Google Maps, Google Fonts, or social media pixels on this website. If that changes, we will update this page.

Third-Party Services

Google, Automattic, Zoho, and the Better Business Bureau operate their own services and handle information under their own privacy policies. We do not control the cookies they set. You can learn more on each provider’s website.

We do not sell personal information, and we do not use cookies on this website for targeted advertising.

How to Control Cookies

You have several ways to control cookies on this website:

Our cookie preferences page. Visit our Opt-out preferences page at any time to opt out of analytics and other non-essential cookies, or to change a choice you made earlier.
Your browser settings. Most browsers let you view, block, or delete cookies. Look under “Settings,” “Privacy,” or “Security” in Chrome, Safari, Firefox, Edge, or your mobile browser. Blocking all cookies may cause some website features, such as live chat, to stop working properly.
Google Analytics opt-out. Google offers a browser add-on that prevents Google Analytics from collecting data on any website you visit: tools.google.com/dlpage/gaoptout.

Your cookie choices are saved in your current browser. If you use a different browser or device, or clear your cookies, you may need to set your preferences again.

Do Not Track and Global Privacy Control

We respect browser privacy signals. If your browser sends a Do Not Track or Global Privacy Control (GPC) signal, our consent tool treats it as a request to opt out, and non-essential cookies such as analytics are not set.

Changes to This Policy

We may update this Cookie Policy when we add, remove, or change the tools used on our website. When we do, we will update the Last updated date at the top of this page.